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Logo and Identity Materials


Our first step in re-branding Salem Logistics was the development of a new logo and tag line. Because Salem has several subsidiaries that operate semi-independently, the logo features an arch design that seeks to unify these various companies beneath one umbrella, with the focus on the Salem Logistics name. The tag line we developed, "The smartest link in your supply chain," reflects the improved efficiency and cost savings the company provides.

  • The Bloom Agency | Salem Logistics, Logo and Identity Materials



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